In recent years, the healthcare industry has sought to enter other industries such as banking, insurance, media, retail, and travel in delivering superior consumer experiences. The healthcare sector has been trying to make a paradigm change away from volume-based care and toward value-based care. The healthcare industry is using digital transformation services in order to have a better customer experience. In reality, healthcare providers all over the world are actively working to digitise their services in order to extend people's lives. The surge of digital business transformation in the healthcare industry has sparked a seismic shift, prompting even third-party care providers including insurance firms to adapt their strategies. This is accomplished by the use of off-the-shelf digital transformation strategies.
Through deploying artificial intelligence and automation on a wide scale, digital transformation in the healthcare sector is quickly proving to be a game-changer. For example, using chatbots to replace human contact will help cut costs and eliminate the need to see a doctor in person. By integrating consumers, partners, suppliers, and stakeholders, digital transformation facilitates a change in processes and actions while also promoting creativity in the development of new business models.
It is a difficult job to completely reinvent the customer interface in the healthcare sector in order to achieve creative and superior quality. Health professionals and clinics who put a priority on the patient experience, on the other hand, would see an improvement in satisfaction. According to a Harvard Business Review study, the vast majority of patients (roughly 97 percent) were fully pleased with their first telehealth encounter, which resulted in a better relationship with their providers.
Superior quality treatment is only one example of what the healthcare sector might deliver if digital innovation is prioritised across the board. Let's take a closer look at how the healthcare industry's existing activities are being impacted by digital transformation strategies:
Fast Cloud services adoption for operational dexterity:
Cloud computing has evolved into a digital business transformation enabler. Using the benefits of cloud computing, you can build a dynamic and reliable infrastructure that improves operational efficiency by speeding up the service delivery process. By linking people through previously siloed networks and simplifying access to information, boundaries between business processes and clinical services can be removed. For example, using IBM® BlueWorks Live cloud services, a Canadian hospital has successfully simplified its clinical processes to provide smooth enterprise workflow while also reducing implementation time (a business process management software - SaaS). Healthcare companies should use the cloud to leverage a consumer-driven approach to achieve long-term growth and increased ROI.
The role of big data analytics in reshaping the healthcare sector's dynamics:
Big data proactively assists in the combination of information about a company gathered from different sources such as online sales, social media, and e-commerce websites, as well as the unravelling of patterns for potential use. Big data is allowing the healthcare industry to have fewer prescription mistakes, better preventive care, and more accurate staffing.
Improved preventative care: Patients who visit the emergency room on a daily basis are referred to as "frequent flyers," as they account for 28% of all visits. Big data assists in identifying these individuals and developing preventative strategies to keep them from returning.
Medication errors are less common: Big data conveniently flags any contradictions between prescription medications and a patient's health using patient record review. If there is a chance of mistake, it will alarm medical practitioners. Accurate staffing with predictive analysis: As part of digital transformation services, predictive forecasting assists clinics and hospitals in estimating potential admission rates and allocating enough personnel to deal with patients. This method saves money while also reducing emergency room wait times.
Artificial Intelligence's Position in Healthcare:
Artificial intelligence is another nascent digital transformation initiative in the healthcare industry that can mimic human decision-making and data analysis. By improving the precision and speed of diagnosis, artificial intelligence has undeniably opened up new areas of digital advancement in healthcare. Medical professionals may now use a number of treatment methods due to the introduction of data analytics. Body scans powered by AI can now detect chronic diseases like cancer in their early stages, lowering mortality rates. During the Ebola outbreak, for example, AI was used to scan existing medications in order to see if they could be reformulated. This aided in the discovery of a viable cure for the lethal virus. The annual spending on artificial intelligence by healthcare providers is expected to reach $54 million by 2020, according to estimates.
Telemedicine options for large-population countries
Telemedicine has emerged as the most significant part of healthcare's digital transformation facilities. Telemedicine can play a critical role in larger countries with large populations, such as India, China, and the United States, where access to healthcare services is restricted. In the current situation, where wait times are increasing, telemedicine will provide patients from all locations with seamless access to specialists. With the advent of wearable gadgets, telemedicine's development prospects in Digital Transformation Solutions have become endless. Patients will now be monitored in real time without having to be admitted to the hospital.
Conclusion: In order to excel and prosper in the modern digital world, healthcare providers must provide more personalized patient care that includes real-time monitoring and data visualization. Organizations must begin developing ideas and implementing digital transformation strategies in order to create a business model that facilitates their operational capacities and organizational strengths in order to succeed in a digitalized industry.
Aleena works for folio3, a software development company that has been accredited as a Global Leader in Independent Quality Engineering by CMMI-SVC v1.3, Maturity Level 5. To learn more about the digital health solutions companies, go to the folio3 website.